What Investors Actually Look at Before Writing a Check (It’s Not Your Idea)
Over the past few weeks, I’ve been helping founders prepare investor pitch decks; a well-designed deck can often be the difference between raising capital and not getting funds. So we were very surprised to discover that our investor interest dropped significantly once the conversation turned to our financials. We started digging deep into this problem […]
Benjamin Abiade
July 31, 2026